Leadership & Strategic

Training Course: The Art of War: Mastering Strategies for Business Success


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LS235355

5 - 9 May 2025

Geneva (Switzerland)

Cost : 5250 € Euro

Introduction:

Inspired by the ancient Chinese military treatise, Sun Tzu's Art of War, this program delves into strategic thinking for the modern business battlefield. Cultivate a strategic mindset, learn to outmaneuver your competition, and achieve your objectives with efficiency and precision.

Target Audience:

This program is designed for leaders, entrepreneurs, and managers who want to:

  • Develop a winning mentality in competitive markets.

  • Leverage strategic alliances and partnerships for mutual benefit.

  • Craft winning negotiations and agreements.

  • Think creatively to gain a competitive advantage.

  • Develop leadership skills that inspire and motivate teams towards strategic goals.

Objectives:

By the end of this program, participants will be able to:

  • Apply principles from Sun Tzu's Art of War to contemporary business challenges.

  • Develop winning strategies through superior knowledge and planning.

  • Effectively manage resources and leverage strengths for maximum impact.

  • Employ negotiation tactics to secure favorable outcomes.

  • Foster a strategic culture within their organizations.

Outlines:

Day 1: The Principles of Strategic Warfare

  • Sun Tzu's philosophy and its relevance to modern business strategy.

  • Understanding "Know Yourself, Know Your Enemy": Analyzing internal and external factors.

  • Developing winning strategies: Deception, maneuvering, and seizing opportunities.

  • Case studies: Examining legendary business strategies inspired by the Art of War.

Day 2: Building Your Strategic Arsenal

  • Competitive intelligence: Learning to gather and analyze information on your competitors.

  • The importance of deception: Keeping your competitors off guard.

  • Maneuvering and positioning: Securing advantageous positions in the market.

  • Resource allocation: Utilizing resources efficiently to maximize your impact.

  • Interactive exercises: Applying Sun Tzu's principles to real-world business scenarios.

Day 3: The Art of Negotiation

  • Understanding the psychology of negotiation.

  • Effective communication and negotiation techniques.

  • Win-win strategies and building strong partnerships.

  • Negotiation simulations: Practicing negotiation skills in a safe environment.

  • Case studies: Analyzing successful business negotiations across different industries.

Day 4: Leadership and Strategic Culture

  • The role of leadership in fostering a strategic mindset within teams.

  • Motivating and inspiring employees towards achieving strategic goals.

  • Effective communication: Ensuring clear understanding of the strategic vision.

  • Building a culture of accountability and ownership for strategic success.

  • Group discussions and role-playing exercises: Leading strategic initiatives within your team.

Day 5: Winning in  the Long Term

  • Adapting your strategy in a dynamic business environment.

  • Identifying and mitigating potential risks and threats.

  • Building agility and resilience in your organization.

  • Securing a sustainable competitive advantage.

  • Action planning: Developing a roadmap for continuous strategic development and implementation.

Leadership & Strategic

Training Course: The Art of War: Mastering Strategies for Business Success


Register Now
Quick Inquiry
Discount Group Download Brochure (36)

LS235355

5 - 9 May 2025

Geneva (Switzerland) -

Cost: 5250 € Euro


  About Geneva

Thanks to its incomparable cultural and historical heritage as well as varied and splendid landscapes, Europe never disappoints! Geneva is no exception! If you want a relaxing vacation without putting your favorite activities aside, then you’ll love a trip to Geneva! Seductive for museum and art gallery lovers, or fans of shopping, lush parks, or even for night owls, it is a lovely destination with things to please all kinds of tourists, young or old. Its proximity to other European destinations will also help you combine your stay in Geneva with other tours.

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