Conferences

Conference: Strategic Thinking & Business Planning


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CO8215

4 - 8 May 2025

Cairo (Egypt)

Hotel : Holiday Inn & Suites Cairo Maadi, an IHG Hotel

Cost : 3575 € Euro

Introduction

This program helps executives and professionals shift from reactive problem-solving to proactive planning and execution. Participants will learn to set clear goals, implement effective strategies, and drive desired outcomes. Key topics include building or improving business units, managing change, balancing objectives, and career planning. Transform your approach to make things happen the way you envision.

Objectives

  • Learn how to develop a plan to achieve the goals you want for you and your company, and develop strategic thinking in your organization/business unit/team.

  • Determine where you and your company want to be.

  • Develop a strategic plan for - your organization (company/division/business unit/team and for yourself personally.

  • Identify the principles and mechanisms that drive successful implementation

  • Develop measurable action plans that result in success. Identify, measure, and track critical success factors

Methodology

The approach to the seminar is to combine the formal presentation of the subject matter with class discussion of case studies that illustrate the issues that have just been presented. Some use of video-based material is included. Above all, the seminar leader will refer extensively to examples of strategic analysis and decisions made in companies with which he has been personally involved. This gives a real-life and up-to-date perspective on the subject.

Organizational Impact

  • A greater strategic perspective at all levels of the organization

  • Development of the next generation of strategic leaders

  • Development of specialist managers who are able and empowered to think strategically.

  • Better appreciation by functional specialists/managers of the challenges faced by top management in taking a company forward in changing conditions.

  • Better internal communication at a strategic level within the company/division/business unit/team.

  • Creating tomorrow’s business out of today’s

Personal Impact

  • Greater confidence in understanding the potential strategic impact of your own current specialist managerial role.

  • A vital knowledge base in preparing for greater responsibility and a potential move into general management and ultimately into top management.

  • A better appreciation of the holistic nature of major business decisions.

  • How to change from reacting to problems to making things happen the way you want for you and your company and to recognize the importance of planning what you want to happen instead of reacting to daily problems.

  • How to simplify—manage 3-5 critical things instead of managing 50-60 unprioritized tasks

  • How to develop long-term/medium-term/short-term plans.

Outlines

Day 1: How We Think: Are we simply allowing things to happen, or are we making them happen the way we want?

  • What is strategy – core concept and definition of terms

  • What is a Strategic Plan?

  • How did we think?

    • Analytical thinking

    • Creative thinking

  • What is a Leader? - The difference between leadership and management

  • Strategic and operational goals – the significance and difference

  • Two key roles

  • Visionary - the role of the Chief Executive Officer

  • Chief implementer - the role of the Chief Operating Officer

  • Building a strategy/business planning team

  • Mini-case 1: tutor presentation and group discussion

  • Two key roles

Day 2: Strategic Planning

  • Review of Day One – questions and answers

  • Cost-based strategies versus differentiation-based strategies

  • Concept of the “business model”: the integrated supply-demand chain

  • Vision, Mission, and Values – case examples, class discussion, and guidelines

  • Practical group exercise on Vision/Mission statements

  • Analysis of the business environment (1) – the SPECTER technique

  • Analysis of the business environment (2) - the 5-forces technique

  • Mini-case 2: group work and presentation/discussion

Day 3: Linkage to Marketing and Sales and Strategy Choice

  • Review of Day Two – questions and answers

  • How to evaluate market structures, trends, and prospects

  • SWOT analysis and the strategy matrix

  • Strategic choice – how to make strategy selection decisions

  • Marketing plans and sales plans

  • Market plan – capturing value rather than just volume

  • Sales plan – how to choose and fulfill market opportunities

  • Mini-case 3: group discussion

Day 4: Linkage to the financial dimension

  • Review of Day Three – questions and answers

  • Strategic versus operational aspects of finance. The strategic role of the Chief Financial Officer (CFO)

  • The issue of financial risk/volatility and its impact on strategy

  • Globalization of the financial markets

  • The issue of financial risk/volatility and its impact on strategy

  • The strategic impact of time compression and shortening life-cycles

  • Capital-labor substitution, overhead cost, fixed and variable costs, breakeven analysis. The financial aspects of supply chain design – the “value engineering” of fixed and variable cost through outsourcing and “minimal inventory” processes.

  • Summary – strategic cost analysis

Day 5: Bringing It All Together

  • Review of Day Four

  • Review of the whole course

    • Vision

    • Mission

    • Values

    • Strategic choice and critical goals

    • Marketing and Sales Plans

    • Operational Plan

  • Developing Action plans

  • The importance of Key Performance Indicators (KPIs) and measurements

  • Building a business strategy team and gaining buy-in within the organization

  • The importance of strategic planning aligned throughout an organization and its supply-demand chains. The emerging 21st-century concept of 'dynamic alignment'

  • The 'death of distance' and the shift of competitiveness from product/service to business model

  • Final thoughts and conclusions – the future of strategic management

Conferences

Conference: Strategic Thinking & Business Planning


Register Now
Quick Inquiry
Discount Group Download Brochure (39)

CO8215

4 - 8 May 2025

Cairo (Egypt) - Holiday Inn & Suites Cairo Maadi, an IHG Hotel

Hotel : Holiday Inn & Suites Cairo Maadi, an IHG Hotel

Cost: 3575 € Euro


  About Cairo

Cairo is a mesmerizing assortment of iconic monuments, bustling markets, and ancient sites encircled by a vast and sprawling metropolis. At its core lies a maze-like medieval quarter. A world away from the modern side of the city, it boasts a seductive blend of intricate mosques, jostling crowds, madrasas, and traditional hammams. No visit could be complete without visiting the awe-inspiring Giza Pyramids that preside over the city's horizon. Whether you come to delve into the city's ancient past, dive into colorful souqs, sip mint tea and contemplate thousands of years of history or explore the city's cosmopolitan side, you'll be left with memories to last a lifetime.


  Things to do and places to visit in Cairo

The multi-layered capital of Egypt offers its visitors lively markets, authentic restaurants, and a multitude of ancient sights and archeological findings. Gaze in wonder at the Pyramids, take an awe-inspiring look at Tutankhamen's burial mask, shop for handmade souvenirs in the bazaars or hop on a sunset cruise down the Nile and embrace the sensory overload that is Cairo.

Take a vacation in Cairo and you can:

  • Visit the Great Sphinx of Giza, one of Ancient Egypt's great mysteries.
  • Explore the ramparts of the Salah El-Din Citadel.
  • Join locals drinking coffee at Fishawi Café, one of Cairo's first cafes and most important meeting spots.
  • Marvel at the seemingly endless historical artifacts on display at the Egyptian Museum.
  • Learn about the Ummayad, Ottoman, and Ayyubbid dynasties and more at the Museum of Islamic Art.
  • Haggle for souvenirs and gifts at the Khan el-Khalili souk.
  • See one of the world's oldest universities at the Al-Azhar Mosque, one of the city's original mosques.
  • Take a tour of the showstopping Giza pyramids.
  • Savor local cuisine such as mezze in the old city.
  • Wander through the labyrinth-like streets of Coptic Cairo, the city's ancient quarter, and spot Roman relics.
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