Sales & Marketing

Training Course: Sales Management Best Practices


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SM234568

27 - 31 Jan 2025

Amsterdam (Netherlands)

Hotel : Grand Hotel Amrâth Amsterdam

Cost : 5250 € Euro

Introduction

This course is designed to give the sales teams the critical skills they require to recruit, train, and motivate a highly-productive sales team.
This course focuses on sales best practices to increase revenue growth through higher sales effectiveness and market penetration.
Sales managers will learn how to create a positive environment by implementing recognition and incentive training courses to build teamwork and promote healthy competition.
Topics covered a range from motivation to goal setting, to recruiting and retention strategies, to presentation skills and handling objections.

Course Objectives of Sales Management Best Practices

  • Best practices for recruiting and interviewing top salespeople

  • Goal setting, sales planning, and new business development

  • Sales leadership and team motivation

  • Training, mentoring and coaching skills

  • Negotiation strategies and handling sales objections

  • Apply best practices for conducting individual and team performance reviews

  • Implement a strategy to optimize key accounts and market penetration

  • Develop the skills to better motivate and lead sales team members

  • Conduct productive sales training and administrative meetings

Organizational Impact Sales Management Best Practices

This training course will give your sales managers the leadership skills and best practices they require to increase sales effectiveness and profitability.

  • A streamlined process for recruiting, interviewing and training salespeople

  • Enhanced professionalism image in the marketplace

  • Increased revenue growth through higher sales effectiveness

  • A higher level of team morale and reduced employee turnover

  • Improved customer satisfaction and retention

  • Expanded market penetration through greater sales territory

Personal Impact of Sales Management Best Practices

The training course gives participants sales management best practices to lead a highly successful sales team.

  • Be able to use listening and questioning skills to improve communication effectiveness

  • Have the persuasion skills to negotiate win-win outcomes

  • Know how to train, coach and mentor salespeople to increase sales

  • Understand the strengths and weaknesses of their leadership style

  • Have the tools to recruit and retain successful salespeople

  • Be able to use recognition and reward program to build teamwork

Course Outline of Sales Management Best Practices

Day 1: Leadership and Communication Skills Development:

  • 7 Leadership Traits of Highly-successful Sales

  • Identifying and Overcoming Communication Barriers in the Workplace

  • Enhanced Listening and Questioning Skills to Improve Communication

  • Techniques for Providing Constructive Feedback

  • Interpreting Key Body Language Gestures 

  • Assessing Your Leadership Style’s Strengths and Weaknesses

Day 2: Improving Sales Team Effectiveness:

  • Understanding Consumer Behavior: 5 Reasons Customers Don’t Buy

  • Dr. Cialdini’s Principles of Persuasion

  • Designing a Powerful “customer-focused” Sales Presentation

  • Techniques for Maintaining Your Customer’s Interest and Involvement

  • Step-by-Step Process for Effectively Handling Customer Objections

  • Territory and Key Account Management to Maximize Market Penetration

  • New Business Development Planning

Day 3: Principles for Recruiting and Retaining a High-Caliber Sales Team:

  • Characteristics of Successful Salespeople

  • Recruiting Top-producing Sales Professionals

  • The Importance of Pre-interview Preparation and Planning

  • Best Practices for the Interviewing and Hiring Process

  • Is your sales team ready for takeoff? 

  • Applying Team Building Principles

Day 4: Best Practices to Reward and Motivate Your Sales Team:

  • The Impact of a Positive Mental Attitude

  • Factors that Motivate and Demotivate People

  • Sales Contest Ideas to Increase Sales and Promote Teamwork

  • How to Turnaround Under-performing Salespeople

  • Keys in Conducting Effective Sales Meetings 

  • Designing Award and Recognition Programmes

Day 5: Essential Coaching and Mentoring Skills:

  • Goals Setting Principles for Continuous Improvement

  • Handling the Negative Impact of Rejection and Setbacks

  • Mentoring and Coaching Salespeople to Achieve Peak-performance 

  • Change Management Best Practices

  • How to Manage Your Time to Increase Daily Productivity

  • What is your Action Plan?

Sales & Marketing

Training Course: Sales Management Best Practices


Register Now
Quick Inquiry
Discount Group Download Brochure (39)

SM234568

27 - 31 Jan 2025

Amsterdam (Netherlands) - Grand Hotel Amrâth Amsterdam

Hotel : Grand Hotel Amrâth Amsterdam

Cost: 5250 € Euro


  About Amsterdam

Amsterdam, capital of the Netherlands, is a popular destination amongst travelers from all around the world. Once just a little fishing village, Amsterdam is now a major international city after having become an important port during the 1600s. Throughout its history, the city has had many famous residents, including artists, philosophers and other historical figures. There is much to discover along Amsterdam's quaint streets and picturesque canals. So much so that a flight to Amsterdam comes with a guarantee of cultural and historical attractions that will provide memories to last a lifetime. Amsterdam is a hotbed of culture for travelers of all ages and tastes.


  Things to do and places to visit in Amsterdam

From the moment passengers step off their flight to Amsterdam, they will find it a friendly city with a lively atmosphere. Its flat geography means that it is perfect for exploring by bicycle. If you're feeling less active, it the city is also well-served by public transport. The so-called Venice of the North has something for every visitor. Culture vultures have museums, galleries and theaters to see, Families can visit the zoo or the Science Center NEMO.

When visiting Amsterdam, be sure to:

  • See the picture-perfect and colorful houses of the Grachtengordel district.
  • See the iconic works of one of Holland's most famous artists at the Van Gogh Museum.
  • Visit the house where Anne Frank and her family hid from the Nazis.
  • Browse through the extensive collection of fantastic art in the Rijksmusem.
  • Wander through the blaze of colors that is the Singel Flower Market.
  • See the city at a leisurely pace on a canal cruise.
  • Marvel at one of the city's many historic churches.
  • Learn about life aboard a ship at the National Maritime Museum.
  • Discover the Begijnhof's well-preserved medieval architecture.
  • See animals of all kinds, as well as the butterfly pavilion and aquarium, at the Artis Zoo.
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