Sales & Marketing

Training Course: Sales & Marketing Strategies


Register Now
Quick Inquiry
Discount Group Download Brochure (36)

SM8129

31 Mar - 4 Apr 2025

London (UK)

Hotel : Landmark Office Space - Oxford Street

Cost : 5250 € Euro

Introduction

In today’s society, the successful organisations have a unique ability so market and sell their products and services. Sales and Marketing Strategies is a fast-paced, dynamic and highly informative programme that covers ideas, techniques, tips and practical useful information. The programme uses case studies, interactive and engaging exercises, video clips, and real-world examples from world-class practices in sales excellence. In the programme you will learn how to:

  • Understand the psychology of selling
  • Practical sales tools and techniques
  • Marketing and branding
  • Internet marketing
  • Success habits of the ‘greats’ in sales
  • The knowledge that will help you to meet and exceed targets

Course Objectives of Sales & Marketing Strategies

  • The sales cycle
  • Characteristics of successful salespeople
  • How and where to find new clients
  • How, where and when to network
  • Planning and setting targets
  • How to use the phone effectively to set up appointments
  • Phoning scripts that work
  • Dressing for success
  • Developing rapport and easing tension levels
  • Powerful questioning and listening skills
  • How to close sales and overcome objections
  • Customer service and the impact on sales
  • How to deal with different personality types
  • neuro linguistic programming and the impact on sales
  • Overcoming fears and limiting beliefs
  • Understanding body language
  • Time and focus management
  • Communication and negotiation skills
  • The power of goal setting
  • How to develop a winning attitude
  • Habits of highly successful people
  • Maximizing your marketing program
  • Brochures, print ads, radio, and TV
  • Marketing mistakes to avoid
  • Working with the media
  • Branding
  • Internet marketing strategies
  • Search engine optimization

Course Outlines of Sales & Marketing Strategies

 Day 1: The sales cycle and finding new clients

  • understanding the sales cycle
  • characteristics of successful salespeople
  • effective networking strategies
  • how to work a room
  • creating the right impression
  • developing your elevator speech
  • how to get referrals
  • swap meetings
  • clubs and social networking
  • centers of influence
  • how to approach and sell to top executives

Day 2: Planning, qualifying and the discovery process

  • strategic planning and setting objectives
  • qualifying buyers
  • customer based selling
  • dressing for success
  • easing tension levels
  • effective questioning techniques
  • the power of listening
  • developing a winning attitude

 Day 3: The psychological factors of selling

  • dealing with different personalities
  • body language
  • closing and overcoming objections
  • NeuroLinguisticProgramming
  • developing the habits of successful salespeople

 Day 4: Advanced sales skills

  • time and focus management
  • councilor selling
  • attitudes, beliefs, and outcomes
  • how to present to groups
  • customer services and the effects on sales
  • advanced negotiation skills
  • goal setting
  • walking with tigers – secrets of the worlds best
  • action planning

Day 5: Marketing, branding and internet technology

  • designing a marketing program
  • understanding the various forms of marketing
  • brochures, print ads and newsletters
  • working with the media
  • soundbites
  • 4d branding
  • website development and design
  • website optimization
  • marketing on the internet

Sales & Marketing

Training Course: Sales & Marketing Strategies


Register Now
Quick Inquiry
Discount Group Download Brochure (36)

SM8129

31 Mar - 4 Apr 2025

London (UK) - Landmark Office Space - Oxford Street

Hotel : Landmark Office Space - Oxford Street

Cost: 5250 € Euro


  About London

The UK capital of London is a city that combines the old and the new. It is as equally famous for the latest fashion and innovation as it is for its impressive heritage. London's attractions range from the Royal Palace to the DIY atmosphere of its markets. It is also a picturesque city of parks and of course, the majestic Thames River. The city extends for miles beyond its ancient core and each neighborhood has its own charming atmosphere for visitors to explore. London also wears its status as a world city proudly and the influence of different cultures is plain to see in the food and fashion of the capital.


  Things to do and places to visit in London

With so many attractions in London, anyone can find something to delight them. Art lovers will enjoy the world-renowned museums and galleries, most of which are free. Sports fans are spoilt for choice by the city's array of football clubs. Theatre and music fans have a vast list of venues to visit, whilst shopaholics have Harrods, Oxford Street, Camden and much more to look forward to after arranging flights to London.

Some unmissable London attractions include:

  • Seeing priceless masterpieces in the Tate Britain or the National Gallery.
  • Watching the changing of the guard at Buckingham Palace.
  • Visiting Trafalgar Square's famous monument.
  • Marveling at the Crown Jewels in the Tower of London.
  • Getting a bird's eye view of the city from the London Eye.
  • Tasting one of Brick Lane's famous curries.
  • Browsing the exclusive shops of Knightsbridge.
  • Visiting a market – Spitalfields for antiques, Camden for clothes or Borough Market for street food.
  • Admiring design from around the world in the Victoria and Albert Museum.
  • Looking for clues at the home of fiction's most famous detective, Sherlock Holmes.
  • Strolling through one of the lovely parks, including Hyde Park, St James' Park or Kew Gardens.
  • Eating Britain's most famous dish, fish and chips.
  • Watching the street performers in Covent Garden.
  • Enjoying the views at a South Bank cafe.
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