Global Horizon Training Center is proud to offer this comprehensive 5-day training program on Product Management. This program is designed to equip participants with the necessary knowledge and skills to effectively manage the entire lifecycle of a product, from conception to launch, growth, and eventual decline. Through a combination of lectures, case studies, group discussions, and hands-on exercises, participants will gain a thorough understanding of the principles and best practices of Product Management.
Understand the fundamentals of Product Management
Learn how to identify and validate market opportunities
Develop a product roadmap and go-to-market strategy
Learn how to effectively manage product development teams and processes
Understand how to measure product success and optimize product performance
This training program is designed for individuals who are involved in Product Management or those who are interested in pursuing a career in this field.
This includes product managers, product owners, project managers, business analysts, marketing professionals, and entrepreneurs.
Day 1:
Introduction to Product Management
Understanding the Market and Customer Needs
Identifying and Validating Market Opportunities
Conducting Market Research and Analysis
Day 2:
Defining Product Vision and Strategy
Developing a Product Roadmap
Creating a Go-to-Market Plan
Pricing Strategies and Revenue Models
Day 3:
Agile Product Development
Managing Product Development Teams
Product Development Processes and Methods
Prototyping and MVPs
Day 4:
Product Launch Strategies
Product Marketing and Sales
Customer Acquisition and Retention
Product Performance Metrics
Day 5:
Product Optimization and Iteration
Managing Product Portfolios
Product Management Best Practices
Course Summary and Evaluation