Project, Contract

Training Course: Negotiating Across Cultures


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PC1157

16 - 20 Nov 2026

Madrid (Spain)

Cost : 5775 € Euro

Introduction

This seminar equips business professionals with the skills and knowledge to negotiate effectively across cultures, whether traveling abroad or hosting international clients. Participants will gain practical insights into cultural etiquette, negotiation preparation, and tactics to achieve collaborative and value-adding outcomes.

Key highlights:

  • Meeting, greeting, and communication etiquette (verbal and non-verbal)
  • Gift-giving, entertaining, and conducting international business meetings
  • Preparing for negotiations, building rapport, and strategic planning
  • Using facts, statistics, and supporting evidence effectively
  • Cross-cultural negotiation tactics, including haggling, stalling, concessions, and deal-closing

 

Course Objectives

By the end of this seminar, participants will be able to:

  • Understand their personal negotiation and conflict management style
  • Analyze negotiation and conflict processes effectively
  • Apply collaborative negotiation strategies to create value
  • Expand their negotiation skills and tactics across cultures
  • Use a three-step planning guide to prepare for negotiations
  • Mediate disputes and handle negotiations more effectively

 

Target Audience

  • Business professionals traveling abroad for negotiations
  • Managers and executives hosting international clients
  • Anyone seeking to improve cross-cultural negotiation skills

 

Course Outline

Day 1 – Foundations of Cross-Cultural Negotiation

  • Introduction to negotiation across cultures
  • Key negotiation styles and strategies
  • Self-assessment: personal negotiation and conflict management style
  • Cultural awareness and its impact on negotiation outcomes

Day 2 – Cultural Etiquette and Communication

  • Verbal and non-verbal communication differences
  • Meeting and greeting etiquette
  • Gift-giving, entertaining, and protocol in international business
  • Adapting English and language usage for global negotiations

Day 3 – Preparing for Negotiations

  • Building rapport and trust with international partners
  • Collecting and using facts, statistics, and supporting evidence effectively
  • Pre-negotiation planning: three-step planning guide
  • Setting objectives and identifying negotiation levers

Day 4 – Negotiation Tactics and Strategies

  • Cross-cultural tactics: haggling, stalling, concessions, and deal-closing
  • Handling difficult situations and cultural misunderstandings
  • Collaborative, value-adding negotiation techniques
  • Role-play and scenario-based exercises

Day 5 – Conflict Management and Closing Deals

  • Mediating disputes and resolving conflicts across cultures
  • Culture clash: identifying and avoiding negotiation failures
  • Using humor and emotional intelligence strategically
  • Final negotiation simulations and feedback session

Project, Contract

Training Course: Negotiating Across Cultures


Register Now
Quick Inquiry
Discount Group Download Brochure (54)

PC1157

16 - 20 Nov 2026

Madrid (Spain) -

Cost: 5775 € Euro


  About Madrid

Madrid is a city that combines its enduring history with its cosmopolitan atmosphere to create a destination that favored amongst tourists from around the world. This is a city that is very much bursting at the seams with life and its vibrant atmosphere, cultural attractions and connection with history ensure travelers have everything they could possibly want from a European city break. At the end of a flight to Madrid, there are sites to see, picturesque streets to roam and, of course, excellent shopping opportunities to explore. Visitors can immerse themselves in Madrid's fantastic local culture, its peerless art scene and world acclaimed fine dining. In fact, there is very little that Madrid doesn't have to offer.


  Things to do and places to visit in Madrid

The only problem travelers will encounter during their visit to Madrid is knowing what to do first. Sampling the mouth-watering tapas, strolling through one of the many excellent museums or even simply soaking up the atmosphere are all excellent options. Spend a sunny day wandering through the splendid squares or marvel at the intricate architecture of the churches.With so many options, flights to Madrid are great for people of any age or inclination.

When visiting Madrid, be sure to:

  • See the superb collection of art is the Museo del Prado.
  • Stroll down the Gran Via.
  • Enjoy the atmosphere of the Plaza Mayor.
  • Wander through the stunning gardens of the Parque del Buen Retiro.
  • See the beautiful mansion of the Museo Lazaro Galdiano.
  • Find quirky fashions in the Fuencarral market.
  • Try some of the many different tapas dishes.
  • Visit the statues of Don Quixote and Sancho Panza in the Plaza de Espana.
  • See the breathtaking Basilica de San Francisco El Grande.
  • Wander the Casa de Campo park, which is five times the size of Central Park.
  • Shop in the luxury boutiques of the Golden Mile.
  • Look for bargains at the El Rasto flea market.
  • See Picasso's Guernica in the Reina Sofia museum.
  • Snack on churros with chocolate.
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