Special Courses

Training Course: Customer Experiences in the Age of Artificial Intelligence


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SC235990

5 - 9 Oct 2025

Dubai (UAE)

Hotel : Residence Inn by Marriott Sheikh Zayed Road, Dubai

Cost : 4900 € Euro

Introduction:

In today’s digital era, customer experience (CX) has become the most crucial competitive differentiator for businesses across industries. With the transformative power of Artificial Intelligence (AI), organizations now have the tools to revolutionize how they engage with customers, predict behavior, personalize experiences, and automate support.

The training program "Customer Experiences in the Age of Artificial Intelligence" is meticulously designed by Global Horizon Training Center to equip professionals with the knowledge and strategies needed to leverage AI technologies in enhancing customer experience. Participants will explore the intersection of AI and CX, covering AI-powered tools such as chatbots, recommendation engines, predictive analytics, sentiment analysis, and virtual assistants—and how they can be aligned with organizational values and human-centric service.

Objectives:

By the end of this program, participants will be able to:

  • Understand the core principles of AI and how they are transforming customer experience.

  • Analyze key AI tools and technologies that impact customer service and engagement.

  • Develop strategies for integrating AI into existing customer service models.

  • Evaluate data-driven decision-making techniques to improve customer satisfaction.

  • Design customer experience journeys enhanced by AI-driven personalization and automation.

  • Manage the ethical, privacy, and trust challenges related to AI and CX.

Course Methodology:

This training program uses a blended learning approach, including:

  • Expert-led presentations

  • Real-world case studies and industry applications

  • Interactive group discussions and workshops

  • Hands-on exercises using AI tools and platforms

  • Role-playing for CX scenarios enhanced by AI

  • Strategic planning sessions for AI integration

Organizational Impact:

Organizations that enroll their teams in this program will benefit through:

  • Enhanced customer loyalty through AI-enabled personalization

  • Increased efficiency in customer support and service delivery

  • Data-driven decision-making with improved CX metrics

  • Future-proofing customer strategies by embracing innovation

  • Improved customer retention and acquisition through predictive engagement

  • Development of a forward-thinking, tech-savvy customer service culture

Target Audience:

This course is ideal for:

  • Customer Experience Managers and Directors

  • Marketing and Digital Transformation Professionals

  • AI and Data Science Teams working on customer-facing applications

  • Customer Service and Contact Center Managers

  • Business Strategy and Innovation Officers

  • IT and CRM System Professionals

  • Anyone responsible for shaping or influencing customer experience in their organization

Outlines:

Day 1: Introduction to AI and the Evolution of Customer Experience

  • Welcome and orientation by Global Horizon Training Center

  • The fundamentals of Artificial Intelligence and Machine Learning

  • History and evolution of customer experience in the digital age

  • How AI is disrupting traditional customer service

  • Understanding customer behavior in the AI era

Day 2: AI Tools and Technologies Shaping Customer Engagement

  • Overview of AI tools for CX: chatbots, NLP, RPA, virtual assistants

  • Real-time analytics and AI-enabled dashboards

  • Sentiment analysis and voice-of-customer (VoC) tools

  • AI-powered CRM systems and personalization engines

  • Introduction to customer data platforms (CDPs)

Day 3: Designing and Optimizing AI-Enhanced Customer Journeys

  • Customer journey mapping with AI insights

  • Omnichannel experience design using intelligent tools

  • Predictive analytics for customer behavior forecasting

  • Case study: Retail and e-commerce personalization

  • Measuring and improving customer satisfaction with AI metrics

Day 4: Implementation Strategies and Ethical Considerations

  • Developing an AI-CX transformation strategy

  • Integration of AI into existing CX operations

  • Change management and staff training for AI adoption

  • Privacy, data ethics, and compliance (GDPR, etc.)

  • Bias in AI: Risks and mitigation techniques

Day 5: Future Trends and Capstone Workshop

  • The future of AI in customer experience: Voice, AR/VR, GenAI

  • Preparing your organization for AI maturity in CX

  • Leveraging AI for inclusive and accessible experiences

  • Capstone project: Team-based presentation of an AI-enhanced CX strategy

  • Feedback, action planning, and closing remarks

Special Courses

Training Course: Customer Experiences in the Age of Artificial Intelligence


Register Now
Quick Inquiry
Discount Group Download Brochure  

SC235990

5 - 9 Oct 2025

Dubai (UAE) - Residence Inn by Marriott Sheikh Zayed Road, Dubai

Hotel : Residence Inn by Marriott Sheikh Zayed Road, Dubai

Cost: 4900 € Euro


  About Dubai

Dubai, located on the Persian Gulf, is one of the seven United Arab Emirates and one of the most popular tourist destinations in the world. The discovery of oil in the region has made Dubai extremely wealthy, allowing it to build the glittering skyscrapers that it is now famous for. That wealth is strongly in evidence in Dubai and visitors will see luxurious buildings and supercars aplenty. Perfect beaches and endless shopping opportunities are to key to Dubai's attractions. Flights to Dubai open up the city's cultural attractions to tourists, with beautiful mosques, museums and art galleries scattered throughout this ultra-modern metropolis.


  Things to do and places to visit in Dubai

Dubai's wealth has made it famous for building ever taller buildings and creating artificial islands off its shores. The city's hotels are luxurious and shoppers will love its extensive shopping malls which showcase all the world's top brands. Dubai's attractions don't end there. Dubai also caters to adventure lovers, who can jump in a 4x4 or on a board to speed over dunes outside the city. Local culture mustn't be forgotten either, and visitors have wonderful mosques to visit and old districts to explore. All that combined means that a flight to Dubai is sure to lead to an unforgettable holiday.

When visiting Dubai, be sure to:

  • Go to the observation deck of the Burj Khalifa, the tallest building in the world.
  • Admire the intricately beautiful Grand Mosque, which has the tallest minaret in the city.
  • Understand the local history and culture with a visit to the Dubai Museum.
  • Discover objects from the 6th century at Jumeirah Archaeological Site.
  • Go skiing – That's not a joke, the Mall of the Emirates houses a snowdome.
  • Go shopping at the Mall of the Emirates or the Dubai Mall.
  • Explore the desert surrounding the city – either by 4x4 or atop a camel.
  • Eat fantastic seafood at Dubai Marina.
  • Cool off at the Wild Wadi Waterpark.
  • Marvel at gorgeous Arabic calligraphy at Jumeirah Mosque, the biggest in the city.
  • Take a yacht tour around the artificial islands of Palm Jumeirah.
  • Haggle for souvenirs in one of the city's souks.
  • Wander around the traditional building in Bastakiya District.
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