13 - 17 Apr 2025
Istanbul (Turkey)
Hotel : DoubleTree by Hilton Istanbul Esentepe
Cost : 5775 € Euro
In this comprehensive five-day training program, participants will learn the essential skills and techniques required to develop effective business plans and perform in-depth analysis for strategic decision-making. The training will combine theoretical knowledge with practical exercises to ensure participants gain hands-on experience in crafting business plans and evaluating business opportunities.
By the end of this training program, participants will be able to:
Understand the importance of business planning and analysis in organizational success.
Develop a well-structured and comprehensive business plan.
Conduct market research and industry analysis to identify opportunities and threats.
Apply financial analysis techniques to evaluate the financial feasibility of business ventures.
Analyze the competitive landscape and position their business for success.
Create implementation strategies and action plans to achieve business goals.
Present business plans professionally to stakeholders.
This training program is suitable for:
Entrepreneurs and startup founders seeking to develop strong business plans for their ventures.
Business managers and executives involved in strategic decision-making.
Professionals from various industries interested in expanding their understanding of business planning and analysis.
Day 1:
Understanding the Fundamentals of Business Planning
Introduction to business planning: Importance, benefits, and key components.
Identifying business goals and objectives.
Analyzing the business environment: SWOT analysis.
Understanding the target market: Conducting market research.
Day 2:
Crafting a Comprehensive Business Plan
Defining the company's mission and vision.
Creating a compelling value proposition.
Developing a business model canvas.
Formulating marketing and sales strategies.
Constructing the operations and management plan.
Day 3:
Financial Analysis and Feasibility Assessment
Understanding financial statements: Balance sheets, income statements, and cash flow.
Evaluating financial ratios for performance assessment.
Estimating start-up costs and financial projections.
Assessing business feasibility and risk analysis.
Day 4:
Analyzing the Competitive Landscape
Identifying key competitors and their strengths and weaknesses.
Conducting a competitive analysis using Porter's Five Forces model.
Differentiation strategies and competitive positioning.
Creating a marketing and sales strategy based on the competitive analysis.
Day 5:
Implementation and Presenting the Business Plan
Developing implementation strategies and action plans.
Setting key performance indicators (KPIs) and monitoring progress.
Presenting the business plan to stakeholders effectively.
Addressing questions and feedback from investors and other stakeholders.